Eat Me is a startup label working on building
an exclusive online bikini brand who approached Amok Creative to
design a website for them.
As a contractor for creative design agency Amok
Creative, I designed two interfaces for the proposed Eat Me
Both ideas had to reference Australia as the home
of the Eat Me brand. They also had to accommodate an interface that
would handle the many data objects that would be spawned from the
database depending on what page criteria was selected from the website.
To cultivate the Australian theme, I chose a lush
colour palette that emoted the feeling of both a beach and tropical
environment and kept the interfaces simple and tabular, letting
the content dominate the screen.
It was important to establish a GUI that was expandable
to accommodate future product releases.